LeadsRX

NOVEMBER 9, 2021

November 9, 2021 – Marketing analytics company LeadsRx today announced its LeadsRx Attribution product now supports multi-touch attribution (MTA) for national television commercials, including live, broadcast, and dual-feed cable programming. depending on whether ads are shown during live events (such as sports, concerts, etc.),

Cable 93

Cable Television marketing Budget Programs Broadcasting 93

LeadsRX

NOVEMBER 30, 2021

In early November, LeadsRx announced its LeadsRx Attribution™ product now supports multi-touch attribution (MTA) for national television commercials, including live, broadcast, and dual-feed cable programming.

Multi-Touch Attribution 82

Multi-Touch Attribution Advertisements Advertising ROAS 82

Porch Group Media

FEBRUARY 9, 2023

More Cost-effective than Linear TV CTV offers a much more cost-effective and defined targeting than Linear TV ads. Think of linear ads as the commercials seen on traditional cable channels. Linear TV ads are viewed by everyone based on an assumption of interests. Easily Track Attribution A key metric to track is ROAS.

Advertisements 52

Advertisements Advertising Cable ROAS 52

LeadsRX

MARCH 9, 2022

Multitouch Attribution (MTA) lets you see which touchpoints result in lower acquisition costs and higher ROAS. Grow lifetime value and reduce wasted ad spend. Return On Ad Spend (ROAS). Targeted TV ads delivered on a home-by-home basis via cable, satellite, and telco boxes. Any-Touch Attribution.

Marketing Attribution 84

Marketing Attribution Multi-Touch Attribution Paid Search Agency Lead Ranking 84