B2B data decay and list rental – buyer beware!
Biznology
FEBRUARY 13, 2015
Historically when list brokers and compilers were asked about this decay rate, they most often responded that it was about 25-30%. Here are three examples of the incorrect information from phone verification done by Adeptpros: (The last names of contacts are withheld for privacy reasons). They are: 29.6% NelNet showed Steve G.
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