Remove Ad brokers Remove B to B Remove Ideal Customer Profiles Remove Linkedin
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How to find your best B2B prospects

Biznology

Model your most profitable customers. Use analytics to build a profile of your best customers, and use that model to find lookalikes. Beef up your LinkedIn skills. LinkedIn is a treasure trove. Partner with a reliable data broker. Build a target customer profile. Company size.

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Summary of Sold-out "Science of Inbound Marketing" Session at Dreamforce 2011

Hubspot

Inbound marketing consists of three parts: get found (draw people in), convert (visitors to leads/customers) and analyze (to see what's working and what's not). Because what you had was you had this magical wishing well and you threw coins into the magical wishing well and leads and prospects and customers emerged magically somehow.