Content4Demand

NOVEMBER 5, 2021

The True Influence approach provides robust audience segmentation and filtering using an unlimited combination of multi-variant intent topics including company contacts, locations and installed technology criteria. How does the elimination of third-party cookies change the content marketing landscape?

Intent Data 92

Intent Data Intent Top of Funnel Intent Signal 92

Heinz Marketing

MARCH 17, 2020

Here are a few examples: Focus on key conversion rates: What’s your lead to opportunity conversion rate? These are key points of efficiency and focus for many demand marketing organizations. What buying and intent signals do they exhibit? What market conditions, unique to their business, indicate a heightened need?

Marketing Budget 83

Marketing Budget Intent Signal Top of Funnel Terms and Conditions 83

PureB2B

FEBRUARY 18, 2022

Taking place from Monday 28 th February to Wednesday 2 nd March , this annual event is the place to be for B2B marketing professionals, with a roster of industry leading B2B solutions providers and practitioners set to attend. Meet DemandScience at #B2BMX.

Account Based Marketing 62

Account Based Marketing Demand Generation Agencies Intent Signal ABM 62

Inbox Insight

NOVEMBER 10, 2023

With 99% of marketers leveraging intent data to some extent within their marketing strategy, it’s evident that intent data is an invaluable tool for demand generation. Businesses can utilize it to grow their lead pipeline and discover sales opportunities that were previously hidden.

Intent Data 105

Intent Data Intent Demand Generation Buyer Intent 105

Inbox Insight

OCTOBER 19, 2020

With 99% of marketers leveraging intent data to some extent within their marketing strategy, it’s evident that intent data is an invaluable tool for demand generation. Businesses can utilize it to grow their lead pipeline and discover sales opportunities that were previously hidden.

Intent Data 98

Intent Data Demand Generation Intent Demand 98

Aberdeen

SEPTEMBER 27, 2019

Resolving the issues that drive salespeople to leave your company can improve retention and lead to better business results. In the following three cases, equipping sales reps with intent data can help improve your retention rates. Wasted Time on Non-Sales Activities. The Money Problem.

Intent Data 66

Intent Data Intent Purchase Intent Intent Signal 66

Aberdeen

JANUARY 16, 2019

And that’s a maxim he applies to personalization throughout marketing and the sales funnel. Even when handed a bunch of “random leads,” he said, a good salesperson succeeds because they ask questions to try to understand the customer and to obtain information that can improve the customer’s journey – by personalizing it.

Intent Data 40

Intent Data Intent Lead Ranking Personalization 40