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How to Evaluate B2B Data Providers

DealSignal

There’s no shortage of B2B data providers to choose from, but the quality of those vendors varies widely. Data fuels demand generation and outbound sales efforts. If it’s top-notch, you’re set up for success. But inaccurate, irrelevant data is a good way to fall flat on your face and blow your budget. Evaluate how complete the record is.