7 SaaS KPIs You Need to Track in 2017
Hubspot
MARCH 9, 2017
In order to stand out, SaaS vendors need to be smart about their marketing strategies. Sales qualified lead (SQL) : A prospect who has moved beyond the initial research phase, is most likely evaluating vendors, and is worth a direct sales follow-up. Having a firm grasp on your lead qualification definitions (lead, MQL, SQL, etc.)
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