LeadsRX

MARCH 9, 2022

Learn more about Marketing Attribution. LeadsRx Attribution™ Impartial, cross-channel attribution provides marketers with basic conversion tracking to know what’s working and what’s not. Multitouch Attribution (MTA) lets you see which touchpoints result in lower acquisition costs and higher ROAS.

Marketing Attribution 84

Marketing Attribution Multi-Touch Attribution Paid Search Agency Lead Ranking 84

The ABM Agency

FEBRUARY 14, 2023

Reading Time: 8 minutes As a director of marketing or CMO at an enterprise B2B SaaS organization, you may be wondering how to create and execute an effective account based marketing strategy. All these elements must work together in order to successfully deliver results from your account based marketing strategies.

Account Based Marketing 52

Account Based Marketing Marketing AI Cost per Lead Marketing Strategy 52

Single Grain

APRIL 24, 2023

The team relied too heavily on their internal sales staff, using account-based marketing and cold calling tactics. Strategy: Optimize Digital Strategies Instead of relying on a traditional lead gen process, we implemented digital strategies that optimized sales funnel marketing. So, what needed to change?

Case Studies 52

Case Studies Case Study Paid Content Lead Generation 52

Only B2B

JULY 21, 2023

It involves partnering with content syndication platforms or networks to distribute valuable and informative content to a broader audience beyond a company’s owned channels. Cost per Lead (CPL): Calculating the cost associated with acquiring each syndicated lead.

Cost per Lead 62

Cost per Lead Multi-Touch Attribution Allocation Campaigns 62