Content4Demand

NOVEMBER 5, 2021

The True Influence approach provides robust audience segmentation and filtering using an unlimited combination of multi-variant intent topics including company contacts, locations and installed technology criteria. How does the elimination of third-party cookies change the content marketing landscape?

Intent Data 92

Intent Data Intent Top of Funnel Intent Signal 92

PureB2B

FEBRUARY 18, 2022

Our trifecta of leading solutions – Identify , Activate and Convert — provide B2B sales and marketing teams with the ability to: Identify in-market prospects from a database of over 131 million active buyers, using intent signals, verified details, recent confirmed connections, and technographic installs.

Account Based Marketing 62

Account Based Marketing Demand Generation Agencies Intent Signal ABM 62

Aberdeen

MARCH 1, 2019

Madison Logic, an ABM platform provider, has announced the launch of Journey Acceleration, a dynamic targeting tool. Users can integrate Journey Acceleration’s criteria with Salesforce, Marketo, intent data and firmographics, enabling granular control over the dynamic targeting of content at buyers within the sales funnel.

Intent Data 40

Intent Data Intent Account Based Marketing ABM 40

Inbox Insight

NOVEMBER 10, 2023

For example, it can harvest interest earlier in the buyer journey, enabling Sales and Marketing teams to adapt their communications with this account in order to encourage engagement. Finally, 3rd party intent data offers scale. 41% of marketers even consider intent data to be at the heart of what they do.

Intent Data 104

Intent Data Intent Demand Generation Buyer Intent 104

6sense

NOVEMBER 2, 2021

This anonymous buyer activity makes it hard for revenue teams to identify relevant accounts. That’s not a good look, especially when their ABM strategies include connecting with in-market prospects at the right place, at the right time, in their respective journeys. Reading online trade articles.

Top of Funnel 62

Top of Funnel Intent Signal Intent Data Buyer Personas 62

Inbox Insight

OCTOBER 19, 2020

For example, third-party intent data can harvest interest earlier in the buyer journey, enabling Marketing and Sales to adapt their communications with this account in order to encourage engagement. Finally, third-party intent data offers scale. Source – Inside Intent Data: Unlocking Demand Generation Results.

Intent Data 98

Intent Data Demand Generation Intent Demand 98

Aberdeen

JANUARY 16, 2019

He used that same rich data for streamlining and personalizing activation emails. emails to activated users.). If rich data, courtesy of third-party APIs and lead-scoring mechanisms, can revolutionize the B2B homepage, then using buyer intent data, replete with qualified contextual information, means your 4.5

Intent Data 40

Intent Data Intent Lead Ranking Personalization 40