How Account-Based Sales Development Benefits B2B Marketers
Valasys
OCTOBER 11, 2019
The entire process of Account-Based Selling or ABS is based on targeting “accounts” focused on quality over quantity. Marketers also deploy & split-test several methods from time to time to figure out if segmentation was proper. Proper segmentation lies at the heart of any optimal B2B marketing endeavor.
40 
Let's personalize your content