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How Marketers Can Connect With Generation Alpha

Salesforce Marketing Cloud

Already showing signs of being a uniquely global and progressive group, marketers will need to figure out how to connect with the most sophisticated audience yet. What makes Gen Alpha different from Gen Z, and how will they look in five, 10, 15 years as they age into the dominant demographic? trillion, according to McCrindle.

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How Your Digital Marketing Supports Your Recruiting Efforts

Brandpoint

In a world with historically low e mploy ment , HR professionals need to act a lot more like marketers. Let’s look at the issue and explore how you can use digital marketing best practices to aid your recruiting strategy, and to improve your employer branding and retention efforts. The pandemic changed everything for hiring managers.

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How Your Content Marketing Supports Your Employer Branding

Brandpoint

In a world with historically low e mploy ment , HR professionals need to act a lot more like marketers. Let’s look at the issue and explore how you can use content marketing best practices to improve your employer brand to aid your employee recruiting and retention efforts. It’s going to get worse before it gets better.