Why Digital Media is Killing TV Advertising
Hubspot
JULY 22, 2019
In 2018, research conducted by the Leichtman Research Group found that 78% of households still watch traditional satellite or cable TV. TV advertising spend actually climbed 16% from 2010 to 2017 , according to analysis by ARK Investment Management. Here, I'm going to explain why. The Decline of TV Advertising. Why TV Is Still Around.
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