Choozle
MARCH 20, 2024
Video Streaming Beats Linear TV and Cable TV Streaming is now the preferred platform for television and video users in the US, capturing 36% of overall viewing time. How the Transition to CTV Impacts Advertisers As traditional linear TV declines post-2025, the landscape for advertising placements is undergoing a transformation.
Digilant
APRIL 16, 2024
billion , and eMarketer expects DOOH to see continued double-digit spend growth through at least 2027. 2025 Projected Ad Spend: DOOH is becoming simpler, too. OOH ad spend and more than 30 percent of digital OOH ad spend in 2025. Last year, U.S. ad spend in this channel climbed to an impressive $2.87 billion in 2026.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Digilant
APRIL 16, 2024
billion , and eMarketer expects DOOH to see continued double-digit spend growth through at least 2027. 2025 Projected Ad Spend: DOOH is becoming simpler, too. OOH ad spend and more than 30 percent of digital OOH ad spend in 2025. Last year, U.S. ad spend in this channel climbed to an impressive $2.87 billion in 2026.
Digilant
APRIL 16, 2024
billion , and eMarketer expects DOOH to see continued double-digit spend growth through at least 2027. 2025 Projected Ad Spend: DOOH is becoming simpler, too. OOH ad spend and more than 30 percent of digital OOH ad spend in 2025. Last year, U.S. ad spend in this channel climbed to an impressive $2.87 billion in 2026.
Webbiquity
APRIL 14, 2014
eMarketer ). eMarketer ). Internet ads now account for 21% of all advertising dollars, second only to television at 40%. ( eMarketer ). eMarketer ). The collective spending power of millennials will surpass that of Baby Boomers by 2018, and millennials will comprise 75% of the global labor force by 2025.
Expert insights. Personalized for you.
73 
Let's personalize your content