Porch Group Media

NOVEMBER 10, 2020

Anders Ekman: Hello, I’m Anders, President of V12, and we have a great segment for Next Best Action today. We’re going to get a broad variety of intel and insight on the Customer Data Platform market with the inventor of the CDP market, David Raab, who’s head of the CDP Institute. Watch Part II.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Customer Experience Matrix

JUNE 17, 2019

That problem is the need of marketers (and others) to combine data from all sources into easily accessible customer profiles. CRM and marketing automation systems don’t easily combine data from external sources. Customer Data Platforms have been a hot topic for the past three years.

Enterprise Management 209

Enterprise Management Work Management Marketing Management Marketing Automation Services 209

Biznology

DECEMBER 15, 2015

The state of the art in marketing and advertising and how they use big data, logic, and computing, is light years ahead of what most of us know. I wouldn’t be surprised if the first sentient, self-aware, software come in the form of a really sophisticated marketing automation system.

Marketing Automation Services 80

Marketing Automation Services Marketing Websites Enterprise Management Work Management 80

Hubspot

OCTOBER 17, 2018

Neil Patel does a pretty good job explaining the concept and talking about its origin, saying that a growth marketer is someone who uses " analytics, inexpensive, creative and innovative ways to exponentially grow their company’s customer base. " Growth Hacking is a popular buzzword, but does anyone really know what it means?

Resources 99

Resources Lead Ranking Marketing Automation Services Lead Scoring 99

SnapApp

DECEMBER 14, 2016

As 2016 draws to a close, it's time to look forward and see what B2B marketing trends will shape the road into 2017. While account based marketing, interactive content , personalization, native advertising, and automation are just some of the hot trends that look set to continue into the new year, there are some new kids on the block.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

chiefmartech

MARCH 14, 2017

If you’re working the intersection of marketing, technology, and management, this event has been lovingly hand-crafted for you — and I’m eager to give you a glimpse of what to expect. Learn how your peers strategically organize their marketing stacks. No, we’re not fooling.)

Enterprise Management 47

Enterprise Management Planning Work Management Marketing Management 47