2013 Clickthrough Cost Per Click CPA 
Hubspot
AUGUST 19, 2013
In 2009, Craig Danuloff crunched some numbers to show that a Quality Score of 10 could save you 30% on cost per click, or CPC. Sadly, I can’t link to the post because the Click Equations blog now redirects to Acquisio.) A Quality Score of 6 was previously below average, and increased your CPC by 16.7%.
Hubspot
JUNE 19, 2014
A Canadian law passed in 2013 that covers the sending of "commercial electronic messages" that may be accessed by a computer in Canada. CPA: Cost-per-Action. An internet advertising model where the advertiser pays for each specified action someone takes, like an impression, click, form submit, or sale.
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