Remove 2013 Remove Advertising Funnels Remove Personalization Remove Presentation Remove Privacy
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CDP Overview: How We Got Here, Where We're Going, and What Could Get in the Way

Customer Experience Matrix

Has anyone asked you recently about the past, present, and future of Customer Data Platforms? It’s eleven years since the term “customer data platform” appeared in 2013. Funneling all customer list creation through a CDP is one way to avoid breaking privacy rules. That's odd; people ask me those questions all the time.

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4 Failing Marketing Relationships You Need to Fix ASAP

Hubspot

Well it’s the new year, and not that we’re trying to be your new life coach or anything, but we don’t want to see you go through 2013 like this. Personalize and target your content. It’s the same thing if all you’re doing to personalize your emails is including a subject line that says “Hey, John.” leave it like it is.

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Symantec Wins at Content by Responding to Its Audience

Content Marketing Institute

During the 2013 holiday season, Randi had the idea to focus a campaign on the need for better device security when shopping online. Randi presented her boss with a brief explaining why she needed content talent on her team and got the go-ahead to adopt the blog’s writers, forming a new team in April 2016. Click To Tweet.

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300 Women Making An Impact In B2B SaaS

SalesIntel

Aartii’s personal experiences have fuelled a profound passion for caregiving and sensitised her to a range of issues, particularly the societal impact of technology and the importance of empathy. Over the past four years, Alexis has grown her personal brand on LinkedIn to over 75k followers, generating more than 9.5