Programmatic Ad Buying: What Does It Mean for B2B Marketers?
The Point
MARCH 17, 2015
The traditional media ecosystem – one characterized by vast operational complexity and superfluous middlemen – has been ripe for both disruption and what the analysts call “disintermediation.” How has the landscape in display advertising changed in the last 3 years? (AF) I call it the “Searchifcation” of display advertising.
100 
Let's personalize your content