2012, ABM, DemandBase and PPC - B2B Marketing Zone

Why It’s Time to Start Leveraging Database Marketing for PPC

Directive Agency

FEBRUARY 22, 2019

Let’s discuss what it is, and why it is the perfect strategy to incorporate into your next B2B pay-per-click (PPC) campaign. . Strategically, in conjunction with PPC advertising platforms, this information can be analyzed and used to create a personalized experience for existing customers, as well as new prospects.

Database Marketing

Database Marketing PPC Work Management Marketing Management

7 enterprise level providers of AI-enabled marketing solutions

ClickZ

JUNE 17, 2020

. #1: Acquisio Turing: PPC bid and budget management platform. Acquisio launched an AI product, Acquisio Turing, in 2012 to simplify the time-consuming process of cross-channel PPC management. Acquisio launched an AI product, Acquisio Turing, in 2012 to simplify the time-consuming process of cross-channel PPC management.

Enterprise Management

Enterprise Management Digital Asset Management Marketing AI Marketing Management

B2B Marketing Zone

Why It’s Time to Start Leveraging Database Marketing for PPC

7 enterprise level providers of AI-enabled marketing solutions

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