ViewPoint

JANUARY 26, 2012

Ruth Stevens is Founder of eMarketing Strategy , a consulting practice that assists companies in building their customer acquisition and retention strategies. Ruth is also author of Maximizing Lead Generation: The Complete Guide for B2B Marketers. billion on search marketing for the same purpose.

B to B 120

B to B netFactor Media SEM 120

Webbiquity

JANUARY 2, 2013

While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Marketing Charts ). Marketing Charts ). Just 4% of marketers said their companies were “very effective” at measuring social marketing in 2012. eMarketer ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Webbiquity

JANUARY 17, 2011

by eMarketer. Social Media Is Greater Marketing Priority for Small Businesses by eMarketer. 93% of B2B buyers use search to begin the buying process and 37% post questions on social networking sites when looking for suggestions. of their total marketing budget to digital, up from 12.6% Yes—sort of.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

AUGUST 5, 2013

State of Search ). Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. Marketers aren’t like ordinary people. eMarketer ). 21% of small businesses plan to increase spending on social media advertising this year. ( eMarketer ). eMarketer ).

Statistics 100

Statistics Social Media Social Marketing Paid Search Agency 100