8 ways to leverage short-form video (and how to get buy-in)
Sprout Social
MARCH 20, 2023
55% of TikTok users bought something after seeing the brand on the app. As of June 2022, YouTube Shorts topped 5 billion monthly active users. Having surpassed one billion monthly active users , the platform continues to deserve attention. Once you’ve published a variety of short-form videos, look at your data.
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