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8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)

Valasys

According to a survey conducted by the Word of Mouth Marketing Association (WOMM), it has been found that offline word of mouth marketing is 5x more impactful than paid media impressions. Word of Mouth Marketing (WOMM) plays a prominent role in shaping brand trust & reputation.

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5 Reasons to use Emotional Analytics in B2B Marketing

Valasys

By Impactful Storytelling: Stories have the power to entice users to act. ” So, when it comes to effective inbound strategies for marketing, impactful storytelling becomes very important. Let’s delve into some ways employing emotional analytics in B2B omnichannel content strategies can be beneficial for the businesses: 1.

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AI for B2B Marketing: Roadmap for 2020

Valasys

Data-driven storytelling infuses an element of trust in the minds of the marketers & positively drives the singularity of customer experience management (CXM), which will be more vital than ever before in the coming year 2020. Read more: How Omnichannel Reputation Management Assists in B2B Branding.

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How B2B Marketers can stay close to their Customers

Valasys

& content reflecting on positive word-of-mouth-marketing (WOMM). Audio storytelling is an effective way of content marketing & is proliferating among the audience groups as a popular medium to hear from their favorite brands & niche-personalities. B2B customers value the testimonials. &

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10 tips to Architect Prevalent B2B Marketing Strategies for Optimized Sales Conversions in 2019

Valasys

They must emphasize on impactful storytelling to reflect on brand resonance Cautiously participate with the authentic & no-spammy influencers on Instagram, particularly after the algorithm update in the last week of July 2019. This is where positive Word-of-Mouth Marketing steps in. Below are the few tips to abide by for improving SEO: 6.

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5 Imperatives of B2B Content Marketing

Valasys

Not only do they need to do extensive research to figure out the latest industry-specific trends in the market, but also need to keep abreast with the moves of their competitors. Influencer marketing can be an impactful way for brands to optimize their Returns on Investment (ROI) through positive Word-of-Mouth Marketing (WOMM). .