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Five Characteristics of a Brand Style Guide

Golden Spiral

Well-crafted and maintained brands balance many factors in the pursuit of communicating and resonating with people and ultimately compelling them to action. A good brand embodies several key elements (among others): Soul. Originality. Simplicity. Consistency. Without consistency, your brand has no stability. The Fundamentals of a Brand Style Guide.

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Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Here’s what the social signals said was the best content and the hottest topics. The following are the top items from featured sources based on social signals. The survey generated over 270 responses from B2B marketers - and the results are in! Online blog needs various marketing methods to get converted into big business. Facebook Insights.