B2B Marketing Traction
OCTOBER 15, 2010
A SWOT Analysis may have a simple presentation, but the analysis is the hard part. My clients have really appreciated this 1-page SWOT (Strengths, Weaknesses, Opportunities and Threats) Analysis with Action items. Then, put the information on one page and use it when you develop your strategy and business and marketing plans.
Marketing Insider Group
NOVEMBER 30, 2022
Finding the intersections of what your target audience and company care about is the fast track to crafting your company’s next highly engaging marketing plan, especially when it applies specifically to digital personalization. Transparency is mutually beneficial. Identify Desired Outcomes.
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Inbox Insight
JANUARY 15, 2019
This market research guide is part of our B2B marketing planning series , designed to help B2B marketers tackle each phase of the marketing plan with greater confidence. This article focuses on how B2B market research is pivotal to the success of your B2B Marketing Plan and wider organizational success.
Inbox Insight
JANUARY 15, 2019
This market research guide is part of our B2B marketing planning series , designed to help B2B marketers tackle each phase of the marketing plan with greater confidence. This article focuses on how B2B market research is pivotal to the success of your B2B Marketing Plan and wider organizational success.
B2B Marketing Traction
OCTOBER 18, 2010
Do the research and analysis required to know yourself, your customers, and your markets and opportunities. There are three tools I like to use for this: SWOT Analysis with Action Items; Industry Competitive Positioning Analysis; and Customer Surveys. You can view the SWOT with Actions on one page.
B2B Marketing Traction
OCTOBER 18, 2010
Do the research and analysis required to know yourself, your customers, and your markets and opportunities. There are three tools I like to use for this: SWOT Analysis with Action Items; Industry Competitive Positioning Analysis; and Customer Surveys. You can view the SWOT with Actions on one page.
Webbiquity
JULY 26, 2010
7 Old Fashioned Marketing Tips that Set You Apart , June 14, 2010. Biznology ( Search Engine Public Relations Social Media Mobile Marketing Promotion Transparency ). B2B Internet Marketing Strategies ( Amazon Viral Marketing Plan Aggregator Pricing Examples Strategy Personalization Measure Ads ). Statistics.
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