Marketing Attribution Marketing Automation PR Storytelling 
LeanData
FEBRUARY 17, 2016
How much do you pay on an annual basis for the marketing automation platform used to orchestrate that campaign? The problem is that when you pay for a big-ticket technology, marketers often don’t include that expense as part of the overall cost when it’s used in campaigns,” New-Waterson said. It’s just email. Uh, not quite.
LeanData
FEBRUARY 17, 2016
How much do you pay on an annual basis for the marketing automation platform used to orchestrate that campaign? The problem is that when you pay for a big-ticket technology, marketers often don’t include that expense as part of the overall cost when it’s used in campaigns,” New-Waterson said. It’s just email. Uh, not quite.
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LeanData
FEBRUARY 17, 2016
How much do you pay on an annual basis for the marketing automation platform used to orchestrate that campaign? The problem is that when you pay for a big-ticket technology, marketers often don’t include that expense as part of the overall cost when it’s used in campaigns,” New-Waterson said. It’s just email. Uh, not quite.
LeanData
FEBRUARY 17, 2016
How much do you pay on an annual basis for the marketing automation platform used to orchestrate that campaign? The problem is that when you pay for a big-ticket technology, marketers often don’t include that expense as part of the overall cost when it’s used in campaigns,” New-Waterson said. It’s just email. Uh, not quite.
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