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Lead Generation: Have You Evolved Past Cold Calling?

Adobe Experience Cloud Blog

by Maria Pergolino Remember the days when cold calling was one of the primary ways sales reps managed lead generation ? Marketing Qualifies, Sales Closes. In addition, marketing automation software can help you understand who is visiting your website and when. Lead Generation: Have You Evolved Past Cold Calling?

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Is Content Curation an Easy Way for Content Marketers to Do More.

Industrial Marketing Today

Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. I searched Wikipedia for information but couldn’t find an exact definition. Yes, too many people think curation is nothing but copy & paste or adding a RSS feed to their site. So curated content is not something new.

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Focus on Content in B2B Marketing

Industrial Marketing Today

His 4C’s are: Content – the creation of a steady stream of engaging content Connection – connecting with the audience you wish to attract Communication – communicating with them in an ongoing conversation Conversion – and then converting them at the illusive moment of need What is content marketing?

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Mapping the Social Media Landscape

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Mapping the Social Media Landscape Infographics, according to Wikipedia are “graphic visual representations of information, data, or knowledge&#. Like Be the first to like this post.

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Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

17 Compelling And Highly Usable B2B Marketing Statistics - Modern B2B Marketing , September 29, 2010 Knowing what’s happening in the B2B marketing industry is key to understanding current and future trends. 35 Ways to Market Your Blog - Junta 42 , September 27, 2010 It never fails. Continue reading. Here’s a bunch.