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HubSpot Expands Its Services But Stays Focused on Small Business

Customer Experience Matrix

DECEMBER 2, 2010

HubSpot has always aimed to provide small businesses with one easy-to-use system for all their marketing needs. The company began with search engine optimization to attract traffic, and added landing pages, blogging, Web hosting, lead scoring, and Salesforce.com integration. One aspect of service is consulting support.

Small Business Marketing 120
Small Business Marketing Marketing Automation Services Hubspot Demand Generation Agencies 120
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Aprimo Marketing Studio Supports Sophisticated Business Marketers

Customer Experience Matrix

JANUARY 31, 2010

Neolane may be the most similar, since it also straddles the business and consumer marketing worlds. Small digression: most business marketing systems are designed around data from a sales automation system such as Salesforce.com. But consumer marketers also need inputs from transaction systems. Good stuff.

Paid Search Agency 120
Paid Search Agency Work Management Marketing Management Resource Management 120
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