Inbound Marketing, Marketing Management and P2P

Content Marketing for Engineers

Industrial Marketing Today

APRIL 23, 2012

I’ll go out on a limb and state that content marketing for engineers is different. And I agree that at the end of the day, marketing to engineers is still all about communicating with people. Call it P2P (Person-to-Person) marketing if you will. Call it P2P (Person-to-Person) marketing if you will.

Peer-to-peer

Peer-to-peer Work Management Content Marketing Marketing Management

5 Simple Secrets to B2B Lead Generation on Facebook [SlideShare]

Hubspot

SEPTEMBER 30, 2013

I once went to a marketing conference. What I do remember is that some smart person presented about the difference between B2B and B2C marketing. Smart Guy said, "B2B is still P2P" (meaning person-to-person, not peer-to-peer illegal downloading ;). But even though we advertise, we''re not advertising our software.

Lead Generation

Lead Generation Facebook P2P Peer-to-peer

B2B Marketing Zone

Content Marketing for Engineers

5 Simple Secrets to B2B Lead Generation on Facebook [SlideShare]

Webinars

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