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How to Build a Content Strategy for Small Businesses

Scoop.it

Almost 70% of SMBs that publish a blog get more leads than their non-blog counterparts. How to Build an SMB Content Strategy. A real-life example is Cosmopolitan magazine, which considers 18- to 34-year-old women their core target audience. One of the best ways to promote your products and services is with quality content.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

In a study asking consumers to rate the most influential sources of information for their purchase decisions, 59% said “personal advice from friends or family members,&# followed by 39% search engines, 36% articles in newspapers or magazines, online articles 28%, email 20% and social media 19%. Social Media Statistics.

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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

are the most retweetable day/time of the week, per Dan Zarella of HubSpot. (I Or that a third (or more, depending on which study you believe) of all clicks go to the top result on a search engine query? Social Media Stats, Facts and Research Does Facebook Need To Build A Search Engine? ” Nearly a quarter prefer video content to text.