long-tail portal 
Hubspot
OCTOBER 15, 2015
HubSpot Marketing Blog. If you're a HubSpot customer, you can integrate Google Analytics with your portal.). If your goal is to generate more email signups from blog content, then the search visibility of long-tail keywords coming through to your blog content should be high on the list. Search Engine Land.
Online Marketing Institute
JULY 31, 2009
4) “Pure play” lead management – this group is lead by Eloqua , but there are a LOT of firms throwing their hat into this ring including Vtrenz, Hubspot, Manticore, Market2Lead, Marketo, LoopFuse, einsof, iHance, Precience, among many others. Positioning yourselves as “lead management” does not help differentiate what you REALLY do.
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