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How to Set Up your Market Development Funds Program: Part 2

Computer Market Research

Editorial coverage/PR. Guerilla marketing. Co-branded Merchandise. Proof-of-Performance/Cost. Advertising. Date(s) of activity. Itemized invoice(s). Digital Signage. Production costs. Client(s) name. Photo of signage. ABC Company logo. Itemized invoice(s). Promo items (i.e., t-shirts, stickers, pens, hats, water bottles, etc.),

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Help! My Brand Went Viral: 12 Small Brands That Made It Big

Hubspot

Viral Best Practice: Have a PR Plan in Place. Site traffic, man-power, and the lack of a PR agency/strategy all contributed to the chaos in the days following Kony 2012's launch. It's always smart to have a PR plan in place should the worst (or the best) happen. 6) Sphero (Makers of BB-8). Image Credit: Shorty Awards.