Tom Pisello: The ROI Guy: IDC: Economic Buyers, Digital Overload.
The ROI Guy
NOVEMBER 4, 2010
Second, the survey results highlight that sales repss are being tagged as not understanding buyer needs, not having valuable resources to add value to the sales process, and not being prepared. Frugalnomics in Full Effect: Forrester and Gartner. Forrester: Understand and Drive Outcomes for Sales. They do if they are.
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