How to Qualify a Lead: The Battle-Tested B2B Framework
SnapApp
MAY 29, 2018
Product planning, marketing funnels and sales enablement will only get you so far — after that, it’s all about scaling the sales machine. And, it all starts with marketing efforts that fill the top of the funnel with poor quality leads: Or, put another way, poor lead qualification. Leads are the people behind your CRM data.
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