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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

JULY 31, 2009

As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) For instance, have they come multiple times, hit the download/registration page, but did not submit?

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Capture Website Visitors To Know Who Has Been Visiting - They Might Be Qualified Leads

Online Marketing Institute

MARCH 13, 2011

Website lead capturing for building marketing data has been right at the forefront of most marketers strategy to build in inbound leads this year. It’s scalable, the leads are more qualified and often already partly educated on your offering.

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