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From Cold to Sold: 10 Powerful Email Marketing B2B Lead Generation Strategies

DealSignal

Did you know that, according to a study by HubSpot , 61% of B2B marketers rank lead generation as their number one challenge? With businesses constantly searching for new customers, it’s no wonder that B2B lead generation has become a top priority for marketers.

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Lead Enrichment: How to Streamline and Get the Most Out of Your Customer Data

DealSignal

Many B2B marketers face this problem – the launch of a new campaign is hindered by stale or even simply inaccurate leads. This is becoming increasingly common across industries – 51% of CTOs and CDOs mistrust data that drives marketing campaigns, according to recent reports. What is Lead Enrichment? Why Enrich Leads?

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Netline Launches Audience Explorer for Quantifying Content Consumption

Valasys

It is a free tool that equips B2B marketers to unveil the statistics related to content consumption, not only on their primary website but across omnichannel. The marketers are asked to enter the details about their target audience (the persona they want to target). The Mechanics of Audience Explorer.

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B2B Lead Generation

Inbox Insight

Lead generation isn’t just about generating leads; it’s about generating quality leads – an essential activity for B2B marketing and sales teams. In the world of B2B marketing, lead generation encompasses much more than simply identifying prospective customers.