Personalized Search: How to Optimize For Search Personalization
seo.co
FEBRUARY 11, 2022
Search intent. As an example, when Hummingbird broke onto the scene in 2013 , it completely changed how Google “understood” search queries, shifting its focus on keywords to a semantic deciphering of user intent. Gamify your website for improved dwell time metrics. Encourage social integration. Bookmarks and apps.
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