Database Marketing Marketing Automation Vendors Word of Mouth 
Convince & Convert
SEPTEMBER 14, 2010
To do so efficiently requires a good database solution and marketing automation and filtration tools that incorporate social media intrinsically. iLinc is a vendor and partner of my company’s. Foremost, we need a way to convert with whom we interact in social media into real prospects.
Online Marketing Institute
JULY 31, 2009
However, many tech buyers visit vendor Web sites many times to learn about and compare products, yet few register or leave evidence of their activity. You don’t dig through your junk email folder to find that email some vendor sent you weeks ago. In fact, 88% said Web sites were important in helping them decide what to buy.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Heinz Marketing
FEBRUARY 8, 2021
This week’s show is called “ He Predicted Marketing Automation and ABM. If this is a marketing exercise, you’re neutering its impact from the beginning. I mean, in some ways, I didn’t invent marketing automation, but I certainly helped make it popular. What’s Next?! Matt: He did.
Online Marketing Institute
JULY 31, 2009
Many of the marketing automation companies have added some fairly sophisticated analytics to monitor prospect’s online behavior and help marketers qualify and score them based on Web site visits, registrations, and downloads. My point: B2B marketers are looking elsewhere for help generating demand.
Online Marketing Institute
JULY 31, 2009
I hope that Eloqua's work, among a handful of others, help change the marketing dialogue around the accessibility and value of using marketing automation to bridge the divide between sales and marketing. Do you have any best practices when evaluating lead scoring? deal; more search competition=a good thing.
Expert insights. Personalized for you.
123 
Let's personalize your content