Sales Pipeline Radio, Episode 112: Q&A with Raviv Turner, CEO at CaliberMind @ravivturner
Heinz Marketing
APRIL 30, 2018
So not just top of the funnel kind of vanity matrix used to MQL SQL what not. Today’s MQL is closed one and we also think this kind of rippling into post sales, where marketing is now in charge of the full customer lifecycle marketing. And I think that presents a new data challenge.
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