Data Hygiene Intent Signal Marketing Automation Multi-Channel 
DealSignal
AUGUST 30, 2021
The obstacle that most marketers and salespeople face is the accuracy of the data in their CRM. Research suggests that only 30 to 50% of your data is accurate. As important as data hygiene is, it’s a task that gets pushed to the backburner because of pressing deadlines and priorities.
DealSignal
MARCH 22, 2023
The best way to approach personalization is to first create buyer journey maps that are based on historical data. This means analyzing each marketing channel’s performance. 4 Maximize engagement with leads When you’re tasked with generating leads, you want to make the most of all your channels.
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DealSignal
JANUARY 25, 2023
The obstacle that most marketers and salespeople face is the accuracy of the data in their CRM. Research suggests that only 30 to 50% of your data is accurate. As important as data hygiene is, it’s a task that gets pushed to the back burner because of pressing deadlines and priorities.
DealSignal
JUNE 3, 2021
The best way to approach personalization is to first create buyer journey maps that are based on historical data. This means analyzing each marketing channel’s performance. 4 Maximize engagement with leads When you’re tasked with generating leads, you want to make the most of all your channels.
Heinz Marketing
APRIL 30, 2018
– most ops don’t have the budget to solve this problem, the biggest budget is demand and that budget mostly goes to programs not to data and analytics – but guess what? So, everything we know about B2B kind of changed, yet CRMs, marketing, automation platforms kind of stayed the same.
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