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Season’s greetings from the Seismic Blog

Seismic

DECEMBER 20, 2021

The 2021 Sales Enablement Benchmark Report , which surveyed enablement practitioners about their organization’s enablement maturity, found that Visionaries or enablement leaders view sales enablement as a strategic business enabler for their company. Citrix boosts sales efficiency with personalized content in Salesforce.

CPO 52
CPO Thought Leadership Sales Cycle Training 52
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How the Terminus Fall Release Shines a Light at the Top of the Funnel

Terminus

NOVEMBER 13, 2019

When I joined Terminus back in 2016, I announced my new position as CPO with a manifesto of sorts. In the current MarTech revolution led by ABM, companies are consolidating technologies, seeking capital-efficient growth, and looking for better ways to quantify marketing and sales investments with an eye towards long term success.

Top of Funnel 20
Top of Funnel Account Based Marketing Lead Ranking Marketing Qualified Leads 20
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