Remove Cost per Lead Remove CPC Remove Lead Gen Remove Peer-to-peer
article thumbnail

How to Choose the Right B2B Lead Gen Vendor (Without Being Intimidated)

NetLine

Only 2.35% of visitors coming to your landing page actually become leads. . To say that another way, roughly 97% of all lead gen budget spend is wasted. Considering how vital new leads are to B2B organizations, this is something that should be addressed immediately. That’s right. Breathe easy, B2B explorer. For example:

article thumbnail

LinkedIn Ads for Enterprise B2B SaaS: The Only Guide You’ll Need

Single Grain

But, generally speaking, I only recommend them to customers with an average customer lifetime value (CLV) of $15,000 or higher, and who can invest at least $5,000 upfront for a test campaign. That is, if you use it right. Let’s be clear: LinkedIn Ads is an expensive platform. The “Big 3” Types of LinkedIn Ads for Enterprise SaaS.