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17 Questions On How To Build A Content Marketing Strategy [Q&A]

Marketing Insider Group

JANUARY 28, 2015

In this case, I would argue that going off-domain could help to lessen the promotional disconnect that your audience is currently feeling. Or if you’re currently known for one thing and you want to be known for something totally different, an off-brand domain can really help. You have to weigh the pros and cons as well.

Work Management

Work Management Webinar Metrics Marketing & Strategy Marketing Strategy

Content Marketing Strategy: A Comprehensive Guide for Modern Marketers

Hubspot

JULY 21, 2015

But I hate to let perfection get in the way of progress, so let's just get something down on paper so we have a basis for discussion: Content marketing is a marketing program that centers on creating, publishing, and distributing content for your target audience -- usually online -- the goal of which is to attract new customers.

Top of Funnel

Top of Funnel Marketing Budget Paid Content Work Management

Webinars

Scan to Success: How to Leverage QR Codes for Offline and Online Marketing Power

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B2B Marketing Zone

17 Questions On How To Build A Content Marketing Strategy [Q&A]

Content Marketing Strategy: A Comprehensive Guide for Modern Marketers

Webinars

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