Hubspot

SEPTEMBER 21, 2016

Category pages (Mid-funnel): These users have demonstrated interest in a specific product type; re-engage them with a general ad for that product category (i.e., This approach can work well for B2C companies who wish to target in-store buyers and event attendees. 4 ) Use dynamic creative. 5 ) Get smarter with attribution.

Lead Ranking 28

Lead Ranking Top of Funnel Lead Scoring Tips 28

Anteriad

APRIL 25, 2023

We’ve all been there—you’ve heard a new buzzword in a meeting or at an event and made a mental note to research what exactly it means later. Intent marketing Intent marketing is an approach based on B2B buyers’ intent to adopt, purchase, or consume a particular service. You’ve come to the right place.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

We’ve all been there—you’ve heard a new buzzword in a meeting or at an event and made a mental note to research what exactly it means later. Intent marketing Intent marketing is an approach based on B2B buyers’ intent to adopt, purchase, or consume a particular service. You’ve come to the right place.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84