KoMarketing Associates

FEBRUARY 12, 2019

Only 29% of B2C content marketers use marketing automation to assist with the management of their content marketing efforts, compared with 54% of B2B content marketers. And 53% of B2B marketers reported using “Workflow/Project Management/ Editorial Calendaring” software, versus only 45% of B2C marketers. Not so much.

Work Management 121

Work Management B2B Marketing Marketing Management Peer-to-peer 121

Anteriad

APRIL 25, 2023

Channel partner A person or organization that provides services or sells products on behalf of a software or hardware vendor. Content management system A CMS is an application that makes creating, editing, and managing a website easier for those who aren’t necessarily technical wizards.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Channel partner A person or organization that provides services or sells products on behalf of a software or hardware vendor. Content management system A CMS is an application that makes creating, editing, and managing a website easier for those who aren’t necessarily technical wizards.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84