Getting More Out of Each Click with "Post-Click Marketing"
WebMarketCentral
DECEMBER 8, 2008
This is the first of two posts that will look at how to improve conversion rates to get more value from each click. They can't identify the specific individual who visits a site, only the network location from which the visit originated. Contact names are available free through LinkedIn or on a pay-or-play basis from Jigsaw.
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