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Differences Between PR, Marketing, and Advertising and Their Applications

PureB2B

People tend to confuse the distinctions between marketing, advertising, and public relations since they are all used to promote a company and its products. It gets even more challenging when sponsored material shows up with news stories and ads appear as social media postings. These are key elements of the entire marketing jigsaw.

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Differences Between PR, Marketing, and Advertising and Their Applications

PureB2B

People tend to confuse the distinctions between marketing, advertising, and public relations since they are all used to promote a company and its products. It gets even more challenging when sponsored material shows up with news stories and ads appear as social media postings. These are key elements of the entire marketing jigsaw.

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Solving the SaaS Problem: The Ultimate Tech Stack for B2B Marketers

Kapost

In addition to allowing rapidly growing SaaS companies to take-on incumbent industry giants, cloud technology has provided the latest generation of marketers with incredible new tools. Many even offer live brand monitoring functionality, making it easy to engage with potential customers as-and-when they’re talking about your company.