Contently

JULY 23, 2018

Do you have a contingency plan if a new initiative goes off the rails? Contently, for instance, runs an internal blog of updates on employee events, benefits, thought leadership, educational opportunities, sponsored clubs, and networking events. Increase transparency between the C-suite and employees.

Contingency Planning 120

Contingency Planning Top of Funnel Brand Identity Branding 120

Contently

JULY 23, 2018

Do you have a contingency plan if a new initiative goes off the rails? Contently, for instance, runs an internal blog of updates on employee events, benefits, thought leadership, educational opportunities, sponsored clubs, and networking events. Increase transparency between the C-suite and employees.

Contingency Planning 104

Contingency Planning Top of Funnel Brand Identity Branding 104

EveryoneSocial

JULY 23, 2019

By aligning an internal comms program (either strategy or platform) with an external marketing campaign, the brand is holding its outward pledge accountable to its internal culture and vice versa, enabling an unparalleled level of transparency. Case in point: IBM’s rebranding toward e-business.

Ad Building 53

Ad Building Marketing & Strategy Contingency Planning Network Marketing 53