Contingency Planning, Focus Group and Marketing Plans

To see marketing differently, we need to turn the spotlight on social

Sprout Social

APRIL 29, 2021

The marketing department used to be the mouth of an organization—developing content and communicating messages to support sales. I think back to when I started in the field and my role was all about creating one-sheets, building presentation decks, planning events and helping to support advertising and awareness goals.

Social Marketing

Social Marketing Contingency Planning Planning Work Management

How to Develop a Successful Marketing Mix Strategy [+ Templates]

Hubspot

JULY 2, 2020

The bulk of the work in this element is typically done by product marketers or managers. Arriving on this dollar amount requires consideration of multiple pricing strategies, analysis of similarly priced products in your market, and insights from consumers through surveys and focus groups. Marketing Mix Examples.

Marketing Mix

Marketing Mix Template Paid Content Marketing Budget

B2B Marketing Zone

To see marketing differently, we need to turn the spotlight on social

How to Develop a Successful Marketing Mix Strategy [+ Templates]

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