Content4Demand
AUGUST 11, 2021
Pump Up the Pipeline When qualified opportunities offer a better-than-20% chance of converting to customers, you’re feeding your marketing-sourced pipeline. Let’s Close a Deal Prove that marketing is pulling its weight in closing deals by tracking the sales win rate. Read their tips and insights in The Content + Data Connection.
Zoominfo
OCTOBER 21, 2021
Understanding just how active a prospect is can be measured through third-party intent data such as surges in online search and consumption of content related to specific topics related to a product or service. Internal intent data refers to the campaigns a company is running, and who is responding to them.
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Terminus
OCTOBER 29, 2021
The campaign was launched with a $5k budget and was executed by one marketer and one SDR A virtual event that generated 2320 sign-ups, 34 sales-qualified opportunities, and five new customers right off the bat. ABM Requires 100% Personalization of All the Content You Create. The Virtual Event Campaign.
Zoominfo
NOVEMBER 9, 2020
Does your (sales) funnel have flow? Learn data-driven strategies that support each stage of the sales funnel, along with key performance indicators (KPIs). Contents What is a Sales Funnel? Internal intent data refers to the campaigns a company is running, and who is responding to them.
Directive Agency
FEBRUARY 22, 2019
At Directive, you can find our clients ’ favorite solutions to obtain these databases below: Dun & Bradstreet – Praised for the quality of reporting for account planning and quality of firmographic company data. Bombora – Has leading behavioral/intent data for accounts and “surge signals” that help with account prioritization.
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