Remove Consulting Remove Lead Management Remove Lead Nurturing Remove PointClear
article thumbnail

What's it take to generate leads that fuel your forecast?

ViewPoint

More and more marketers understand that agile, which started in the IT development realm, has good application in marketing in general, and in lead management specifically. At PointClear, we apply agile to what we do for clients to save time, save money, prevent frustration and get better results.

article thumbnail

Lead Generation Lies That are Wreaking Havoc with Your Sales

ViewPoint

More leads are better than fewer leads. I received a lot of positive feedback about the article and decided to ask our PointClear PowerViews Alumni (those who have been on the PowerViews show ) for their input on the most dangerous lead gen lies out there. James Obermayer | Sales Lead Management Association.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What is Value Selling and How to Generate Leads in Companies that Buy Value

ViewPoint

Value selling is PointClear's bread and butter. I practice it every day in my role as lead salesperson for the company. (We In another video, Mike Weinberg stresses the necessity for sales to be a value creator and consultant, not just another supplier/vendor. We are not the low-price leader.) Our people do as well. Brian Tracy.

article thumbnail

Four Things to Consider Before You Buy Marketing Automation

ANNUITAS

To have a successful marketing automation implementation start with this question and this question alone: “What does our lead management process look like and how can we automate it?” If you don’t have a solid lead management process in place than a marketing automation platform (MAP) will only automate a broken process.

article thumbnail

The B2B Lead Generation-Demand Generation Book “Hall of Fame”

NuSpark Consulting

B2B lead generation and lead management is a complicated process that can’t be detailed all in one book. Below are a variety of books that I consider the cream of the crop in b2b marketing and lead management. The definitive overview of lead generation strategies and tactics. Lead Nurturing.

article thumbnail

B2B Lead Management Market Heats Up

Online Marketing Institute

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

article thumbnail

The Skinny on Lead Nurturing - 11 Experts Weigh In (part 2 of 2)

ViewPoint

This topic is of such importance, I reached out to fellow industry leaders and asked them to share their outlook on lead nurturing programs (and processes) and what to expect in the coming year. His lead nurturing program did precisely that. This is part two of a two-part blog. Click here to catch up on part one. ).