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B2B Lead Generation Blog: On building targeted lists for B2B Lead Generation Programs

markempa

The goal is not to try to buy the biggest list possible, but instead build the most relevant list possible based your ideal customer profile. You will most certainly need their expertise in massaging and de-duping the data. Most of the time, I’ve found the answer is "no.” So where should you start?

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Sales Intelligence: What to Expect When You’re Prospecting

Zoominfo

Role of Sales Intelligence In: Data Quality and Management Creating an Ideal Customer Profile Lead Generation The Technology Stack & Intent Data. Look for tools that automatically sync, append, enrich, and de-dupe your data as new information becomes available and your database grows. A Data-Based Ideal Customer Profile.

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Sales Intelligence: What to Expect When You’re Prospecting

DiscoverOrg

Creating an Ideal Customer Profile. Look for tools that automatically sync, append, enrich, and de-dupe your data as new information becomes available and your database grows. A data-based Ideal Customer Profile. For many companies, the Ideal Customer Profile (ICP) is anecdotal, or based on the opinion of the leader.