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Is your martech leadership failing on SEO? Probably

chiefmartech

We’re going to rectify this at the upcoming MarTech conference, where Jessica will deliver both a breakout session, An SEO Framework for Marketing Operations & Technology Leadership , and an optional half-day workshop, Optimizing SEO Operations for Marketing Leaders. How do I measure success? It must happen company-wide.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

(great post here on Social Media Examiner on how to methodically grow a Twitter following) But, Twitter alone does not constitute social media, and you’d think it does given all the disproportionate attention being paid to it at conferences and trade publications. A new Pew Research study shows only 8% of U.S.

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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

CMO at EuroSpaClub International. Advisory Board Member at The CMO Club. Eric is the CMO at McGlinchey Stafford , a business law firm with nine offices in the U.S. In addition, Eric writes a column for SMM Magazine, and contributes as part of the “Crew&# at The Social CMO Blog. Eric Fletcher – @ericfletcher.

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